The Umbrella Organization for the voice of Outdoor Recreation in Washington State.

The power of the Big Tent  lies not with any individual or with any shiny advertising or marketing campaigns, but with the combined weight of dozens of organizations and agencies who believe in the collective value of outdoor recreation.

The Outdoor Recreation Economy Generates


We Represent Outdoor Recreation

The power of the Big Tent lies not with any individual or with any shiny advertising or marketing campaigns, but with the combined weight of dozens of organizations and agencies who believe in the collective value of outdoor recreation.

We are an organic group, with no Executive Director.  We come together periodically, meet on an as-needed basis, and gather each year in Olympia to show policy-makers and opinion leaders that outdoor recreation is a critical sector in Washington, one that brings jobs, revenue, active and healthy living, and tourism to a state blessed with mind-numbing natural beauty.  
On this website you will find a statement about who we are and how we came to be; a listing of our current members; contacts; information about how you can join us; meeting announcements; links to press releases and topical articles; and of course some background pictures of the outdoors.
We hope you find this site helpful, and that you won’t hesitate to tell us how we can add to it and improve.  It belongs to all of us who marvel at the stunning natural resources which make Washington a special place in which to live, work, and play.  Thanks for stopping by!
BigTent Admin
/ Categories: Press

State Renews Tourism Marketing Efforts with Launch of New Board

From the office of the Governor

Gov. Jay Inslee today announced the appointment of nine members to the Washington Tourism Marketing Authority Board. The members, from a diversity of backgrounds and regions throughout the state, will oversee a new fund to promote tourism in Washington state.
The board appointments are the culmination of a broad stakeholder effort that began in 2011, after post-recession budget cuts eliminated the state tourism department. Washington became the only state without statewide tourism funding despite tourism being one of Washington's largest industries. The Washington Tourism Alliance reports that Washington's tourism industry supports more than 177,000 jobs and brings in more than $21 billion annually.
Earlier this year, a bill to renew tourism marketing passed unanimously in both houses of the Legislature and was signed by the governor in March.
"Washington has so much to offer visitors and residents alike, from our beautiful mountains, beaches, and trails to vibrant cities, rural communities, and small towns," Inslee said. "I am pleased that we are committing resources to increase awareness of our state's bounty to people from all over the country and the world. This board will help bring tourism dollars into Washington's small and large communities."
Nominations are provided by the speaker of the House of Representatives and the president of the Senate. The governor chooses eight members from those recommendations, and and appoints a ninth member at his discretion, as long as they have demonstrated experience in the tourism industry.
Tourism Board appointees:
Anthony Anton - President and CEO, Washington Hospitality Association, Pierce County
Jodi Kayler - VP of Marketing and Communications, Spokane Sports Commission, Spokane County
Robert Lerch - Director of Sales, EAN Holdings Inc. (Enterprise Rent A Car, National, and Alamo), Island County
Marsha Massey - Executive Director, Olympic Peninsula Visitor Bureau, Clallam County
Vijay Patel - President, A-1 Hospitality Group, Benton County
Rob Sendak - Director of External Affairs, Washington Wildlife & Recreation Coalition, King County
Judy Tuohy - Executive Director, Schack Art Center, Snohomish County
Tiffany Turner - CEO, Adrift Hotels Inc., Pacific County
Cynthia Verge - Executive Director, Skagit Valley Tulip Festival, Skagit County
The new board will be housed in the state Department of Commerce, and members will serve four-year terms with the option to be re-appointed.
All appointments are effective immediately.

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